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[[Image:Wikidvd.jpg|200px|thumb|right|The German Wikipedia DVD is an example of undeniably beneficial commercial use of free content that would not have been possible under an NC license, even by special permission, as every Wikipedia contributor would have needed to agree.]]
 
[[Image:Wikidvd.jpg|200px|thumb|right|The German Wikipedia DVD is an example of undeniably beneficial commercial use of free content that would not have been possible under an NC license, even by special permission, as every Wikipedia contributor would have needed to agree.]]
  
The most obvious argument in favor of -NC licenses is that they protect your work from commercial exploitation by others. First, it is important to realize that there are commercial scenarios which are not affected by your license choice. This includes support and tutoring, documentation, commentary, sampling, and many other uses ''around'' the work which are legal regardless of the license. Whatever your license says, the user does not have to accept it, and can simply treat the work as if it were under normal copyright. What -NC can regulate are distribution and modification of the work itself ''beyond'' what the law allows.
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The most obvious argument in favor of -NC licenses is that they protect your work from commercial exploitation by others. First, it is important to realize that there are commercial scenarios which are not affected by your license choice. This includes support and tutoring, documentation, commentary, sampling, and many other uses ''around'' the work which are legal regardless of the license. Whatever your license says, the user does not have to accept it, and can simply treat the work as if it was under normal copyright. What -NC can regulate are distribution and modification of the work itself ''beyond'' what the law allows.
  
 
However, keep in mind that in this age, large scale distribution is no longer the exclusive domain of large corporations – it can be done by anyone with an Internet connection or a DVD burner. Even large files like movies can be effectively distributed using mechanisms such as [https://en.wikipedia.org/wiki/BitTorrent BitTorrent]. This means that if your work is popular and of high quality, it ''will'' be available on the Internet for free – because the license makes it possible.  
 
However, keep in mind that in this age, large scale distribution is no longer the exclusive domain of large corporations – it can be done by anyone with an Internet connection or a DVD burner. Even large files like movies can be effectively distributed using mechanisms such as [https://en.wikipedia.org/wiki/BitTorrent BitTorrent]. This means that if your work is popular and of high quality, it ''will'' be available on the Internet for free – because the license makes it possible.  
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There is, however, an alternative. The Creative Commons “Share-Alike” licenses require any work derived from your own to be made available as free content, as a whole. (The licenses without a share-alike clause only guarantee that the part of the work created by you remains free.) Any company trying to exploit your work will have to make their “added value” available for free to everyone. The company does not, however, need to share the income from the “added value”. Seen like this, the “risk” of exploitation turns into a potentially powerful benefit depending on the value added to the content.
 
There is, however, an alternative. The Creative Commons “Share-Alike” licenses require any work derived from your own to be made available as free content, as a whole. (The licenses without a share-alike clause only guarantee that the part of the work created by you remains free.) Any company trying to exploit your work will have to make their “added value” available for free to everyone. The company does not, however, need to share the income from the “added value”. Seen like this, the “risk” of exploitation turns into a potentially powerful benefit depending on the value added to the content.
  
This principle works very well in many areas of free content and free software development. Most notably, the Linux operating system kernel is licensed under a share-alike (or ''copyleft'') license. Many companies make use of customized versions of the kernel, for example, to include it in [http://www.linuxdevices.com/ embedded devices]. All improvements made by these companies can be used by the main Linux kernel development team. If the kernel were under an -NC license, the commercial use of Linux would be impossible.
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This principle works very well in many areas of free content and free software development. Most notably, the Linux operating system kernel is licensed under a share-alike (or ''copyleft'') license. Many companies make use of customized versions of the kernel, for example, to include it in [http://www.linuxdevices.com/ embedded devices]. All improvements made by these companies can be used by the main Linux kernel development team. If the kernel was under an -NC license, the commercial use of Linux would be impossible.
  
 
Another interesting tale of commercial use is the German DVD version of Wikipedia. Produced by a company called [http://www.directmedia.de/ Directmedia], it has quickly become a bestseller in Amazon.de's software category. Yet, to make that DVD, Directmedia had to cooperate with Wikipedians – who helped to prepare the data by making it searchable and sortable, and to weed out articles not ready for publication. Directmedia has, in return, donated a substantial percentage of the profits from the DVD to Wikipedia's mother organization.  The monetary donation, while not required, does help to maintain goodwill with the community. It has also made a separate “donation” of 10,000 reproductions of public domain paintings to the Wikimedia Commons.
 
Another interesting tale of commercial use is the German DVD version of Wikipedia. Produced by a company called [http://www.directmedia.de/ Directmedia], it has quickly become a bestseller in Amazon.de's software category. Yet, to make that DVD, Directmedia had to cooperate with Wikipedians – who helped to prepare the data by making it searchable and sortable, and to weed out articles not ready for publication. Directmedia has, in return, donated a substantial percentage of the profits from the DVD to Wikipedia's mother organization.  The monetary donation, while not required, does help to maintain goodwill with the community. It has also made a separate “donation” of 10,000 reproductions of public domain paintings to the Wikimedia Commons.
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Hopefully, Creative Commons will contribute to the effort of informing creators that the seemingly simple choice of forbidding commercial use is not so simple at all.
 
Hopefully, Creative Commons will contribute to the effort of informing creators that the seemingly simple choice of forbidding commercial use is not so simple at all.
 
'''EDIT:''' This has been done, to some extent<ref>https://creativecommons.org/share-your-work/public-domain/freeworks</ref>.
 
  
 
== Counter-arguments and their rebuttals ==
 
== Counter-arguments and their rebuttals ==

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